Editorial Freelancers Association
Member Profile
Carla Gentle
Marketing the Write Way
SUMMARY
Carla Gentle is a creative visionary with an obsessive eye for detail. She is a writer, editor, proofreader, and marketer with Marketing the Write Way since 2010, and has written hundreds of resumes—as a Certified Professional Resume Writer—LinkedIn profiles, and bios for clients nationwide (including Senior Fortune Executives). She is also a blogger, writes copy and edits website content and design, newspaper articles, job ads, procedure manuals, newsletters, whitepapers, course curriculum, social media, and much more.
SAMPLE OF CLIENT LIST (and Associated Projects)
- AMERICAN SOCIETY FOR TRAINING & DEVELOPMENT (now called Association for Talent Development): Master Editor of the training course facilitator guides for their Workplace Learning and Performance Institute.
- MORGAN STANLEY: Wrote newspaper announcement article; designed, wrote, and created staff professional biographies and LinkedIn profiles.
- SAFER FOUNDATION: Wrote procedure manual; designed, wrote, and created golf outing PowerPoint program presentation; golf invites; and other marketing materials.
- BARRINGTON RUNNING CO.: Designed, wrote, and created newsletter; as well as their postcards and business cards. Designed, wrote, and created Facebook account.
- SENIOR EXECUTIVES (wrote resumes and LinkedIn profiles): Chicago Tribune (Gen. Mgr., Sr. VP of Manufacturing & Distribution, and more), New York-Presbyterian Hospital (Dir. of Nursing, Emergency Dept.), Comcast (Sr. VP of HR), Xerox Corporation (several sales executives).
EDUCATION
- MS in Management and Organizational Behavior (MSMOB) with a double major in Organization Development and Human Resource Management from Benedictine University
- BA in Business Administration from Governors State University
- CERTIFIED PROFESSIONAL RESUME WRITER (CPRW) from the Professional Association of Resume Writers and Career Coaches (2020)
- CONTENT MARKETING CERTIFIED with HubSpot Academy (2020)
- BREAKING INTO COPYWRITING COURSE from Writers Digest University (2013)
CHILD ADVOCACY & COMMUNITY INVOLVEMENT
One of Carla’s greatest passions is her love of children and has worked with them extensively over the years. She has sponsored a boy from Guatemala through Compassion International the past 6 years and was a Big Sister in the Big Brothers Big Sisters program. She embarked on a new adventure in 2020 and 2021, during COVID shutdowns, by becoming an online (part-time) summer teacher for Outschool. She taught a design class to kids ages 10-15 years old entitled, ‘How to Design and Decorate a Super Cool Bedroom.’ She even taught a crafts class to kids at Michael’s Arts & Crafts.
Carla served as a Board Director for Community of Organizational Development in Chicagoland and is a current member of the Editorial Freelancers Association and past member of the Society of Human Resource Management (SHRM).
Peotone, IL
US
Cell phone: 847-962-2250
Email: carla@marketingthewriteway.com
https://www.marketingthewriteway.com/
Years in the field: 15
Years freelancing: 12
Carla Gentle
SUMMARY
Carla Gentle is a creative visionary with an obsessive eye for detail. She is a writer, editor, proofreader, and marketer with Marketing the Write Way since 2010, and has written hundreds of resumes—as a Certified Professional Resume Writer—LinkedIn profiles, and bios for clients nationwide (including Senior Fortune Executives). She is also a blogger, writes copy and edits website content and design, newspaper articles, job ads, procedure manuals, newsletters, whitepapers, course curriculum, social media, and much more.
SAMPLE OF CLIENT LIST (and Associated Projects)
- AMERICAN SOCIETY FOR TRAINING & DEVELOPMENT (now called Association for Talent Development): Master Editor of the training course facilitator guides for their Workplace Learning and Performance Institute.
- MORGAN STANLEY: Wrote newspaper announcement article; designed, wrote, and created staff professional biographies and LinkedIn profiles.
- SAFER FOUNDATION: Wrote procedure manual; designed, wrote, and created golf outing PowerPoint program presentation; golf invites; and other marketing materials.
- BARRINGTON RUNNING CO.: Designed, wrote, and created newsletter; as well as their postcards and business cards. Designed, wrote, and created Facebook account.
- SENIOR EXECUTIVES (wrote resumes and LinkedIn profiles): Chicago Tribune (Gen. Mgr., Sr. VP of Manufacturing & Distribution, and more), New York-Presbyterian Hospital (Dir. of Nursing, Emergency Dept.), Comcast (Sr. VP of HR), Xerox Corporation (several sales executives).
EDUCATION
- MS in Management and Organizational Behavior (MSMOB) with a double major in Organization Development and Human Resource Management from Benedictine University
- BA in Business Administration from Governors State University
- CERTIFIED PROFESSIONAL RESUME WRITER (CPRW) from the Professional Association of Resume Writers and Career Coaches (2020)
- CONTENT MARKETING CERTIFIED with HubSpot Academy (2020)
- BREAKING INTO COPYWRITING COURSE from Writers Digest University (2013)
CHILD ADVOCACY & COMMUNITY INVOLVEMENT
One of Carla’s greatest passions is her love of children and has worked with them extensively over the years. She has sponsored a boy from Guatemala through Compassion International the past 6 years and was a Big Sister in the Big Brothers Big Sisters program. She embarked on a new adventure in 2020 and 2021, during COVID shutdowns, by becoming an online (part-time) summer teacher for Outschool. She taught a design class to kids ages 10-15 years old entitled, ‘How to Design and Decorate a Super Cool Bedroom.’ She even taught a crafts class to kids at Michael’s Arts & Crafts.
Carla served as a Board Director for Community of Organizational Development in Chicagoland and is a current member of the Editorial Freelancers Association and past member of the Society of Human Resource Management (SHRM).
